...One Magazine, 2 Missions -

THROUGH OUR ONLINE MAGAZINE WE CELEBRATE THE DIVERSITY OF AFRICAN CULTURE AND FASHION. YET IT’S MORE THAN JUST FASHIONIT’S ABOUT SHOWCASING CREATIVE TALENT AND SUPPORTING STUDENTS WHO ARE TAKING THEIR FIRST STEPS INTO THE WIDER WORLD OF JOURNALISM AND MEDIA.

Founded in 2015 as a pilot project, our social media reach has grown to over 8,000 people and our posts have attracted more than 82,000 readers overall – with our single biggest traffic month of just over 33,000. Now in 2020, it has been an invaluable time to focus on launching a new website, along with the original mission of running the magazine with social enterprise principles. Our way to help drive positive change for underrepresented black talent across journalism & media, whilst improving the visibility of emerging and established black creatives & businesses. For just some of the statistics on the lack of diversity in journalism and media see below.

We encourage you to become involved with a growing magazine – you can apply to join us, or for editorial enquries contact: editor[at]africafashion.co.uk and all other enquries updateus[at]africafashion.co.uk

MISSION

To assist with underrepresented talent within the media industry by providing 'real work' opportunities.
ASSIST JOURNALISM & MEDIA GRADUATES/STUDENTS OF AFRICAN HERITAGE WHO WANT TO ENHANCE THEIR WRITING SKILLS & PUBLISH THEIR WORK
SHOWCASING INDIVIDUALS WITH CREATIVE TALENT OF AFRICAN HERITAGE

THE TEAM

Your Name Here

Fashion Editor

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Beauty Editor

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Contributor

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Contributor

THE BOARD

Loreen

Founder & Website Design Stylist

Kiesha

Comms Specialist

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Title

Name 4

Title

STATISTICS & FINDINGS

Journalism industry research by Mark Spilsbury identifies issues for the lack of diversity in British media. The report commissioned and published in November 2017, by the National Council for the Training of Journalists, covers key questions, such as:

What stops students from some ethnic groups having a career in the media, even when they have trained for one?
The report also examines the pipeline of: who studies journalism, and the need to develop an alternative stream of non-graduate journalism entrants and the unconscious bias within the selection and recruitment process.

Review, published 28th February 2017, found people from BME backgrounds are still being held back in the workplace because of the colour of their skin, costing the UK economy the equivalent of 1.3 per cent in GDP a year. People from BME backgrounds are also more likely to work in lower paid and lower skilled jobs despite being more likely to have a degree. The UK economy could benefit from a £24bn-a-year boost if black and minority ethnic (BME) people progressed in work at the same rate as their white counterparts, the review has found.

Aiming Higher’ is a report compiled by the Runnymeade Trust’s academic forum, published in August 2015. In the forward, David Lammy MP states “…despite an increase of BME students in higher education overall, they are still under-represented at the best universities, less likely to get jobs that match their education level or to progress to professorships”.

The Creative Industries Federation creates a Diversity Report which analysis the entertainment and media workplaces to see which groups are being represented. The latest report speaks about the underlying issues – specifically that despite a 10-fold increase in spending power among Black, Asian and Minority Ethnic (BAME) groups over the past decade – and a 100% increase in African-Britains in the same period – that jobs in media and the creative industries that are occupied by BAME candidates has actually dropped by 12% over the last couple of years.


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